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Presbyterian Health Plan Board of Directors

Inspired by the purpose to improve the health of the patients, members and communities served, the Presbyterian Health Plan Board of Directors is comprised of a diverse group of dedicated community members who are focused on improving health, improving the experience of care, and improving the affordability of healthcare.

The Presbyterian Health Plan Board of Directors is charged with the oversight of a health maintenance organization and a health insurance company. Presbyterian Health Plan provides health care financing through products and services designed and delivered to prevent illness and coordinate care for more than 607,000 members throughout New Mexico and beyond.

Dale Maxwell

Dale Maxwell


Dale Maxwell serves as President and CEO of Presbyterian Healthcare Services, a private, not-for-profit healthcare system in New Mexico, and the state’s largest provider of healthcare.

Mr. Maxwell has been with the organization since 2000. During his tenure at Presbyterian, Mr. Maxwell has served in a variety of senior leadership positions throughout Presbyterian’s integrated healthcare system. As Executive Vice President and Chief Administrative Officer, Mr. Maxwell oversaw all financial aspects of the organization as well as Information Technology, data and analytics and market development and expansion.

In his previous role as Senior Vice President and Chief Financial Officer, Mr. Maxwell led a successful strategy to issue $375 million in taxable and tax-exempt debt. He also successfully implemented an investment strategy to minimize the risk of the organization’s defined benefit pension plan and oversaw the building of a new administrative office complex.

Previously, Mr. Maxwell served as Vice President and Chief Financial Officer of the Presbyterian Delivery System, Vice President and Chief Operating Officer of Presbyterian Medical Group, and Vice President and Chief Financial Officer of Presbyterian Health Plan. Mr. Maxwell serves as a member of the Board of Directors for Albuquerque Ambulance Service.

Mr. Maxwell earned a Master of Healthcare Administration degree from Seton Hall University in Orange, New Jersey, and a Bachelor of Accountancy degree from New Mexico State University in Las Cruces, New Mexico.

John H. Bell

John H. Bell

John Bell recently served as the Vice President of Enterprise Digital Marketing for Travelers American Insurance Company in Hartford, CT. Travelers Insurance Company is a top property casualty insurer in the industry with more than 160 years in the business.

Mr. Bell joined Travelers in 2013 and has built the digital marketing and experience discipline at Travelers, a publicly traded company with annual revenue of $27b and operations in five global markets. He established the central digital marketing team and has designed programs to drive demand in commercial insurance and personal insurance and deployed social selling programs to enable the insurance sales channel to engage the connected customer.

Prior to joining Travelers, Mr. Bell held the Global Managing Director position for Ogilvy where he led the innovative, global, marketing practice Social@Ogilvy with over 550 team members in over 35 countries.

Mr. Bell serves on the Word of Mouth Marketing Association Board and has taught graduate studies at Johns Hopkins University in Digital Marketing and Communications.

Mr. Bell earned his Bachelor of Arts Degree in European History and has completed course study at Annenberg School of Communications from the University of Pennsylvania, Philadelphia.

Dennis Bolin

Dennis Bolin

Dennis Bolin is the Chief Experience Officer/Member Engagement for Health Plan Alliance, where he has served since 2005. He has more than 25 years of experience working with health care delivery systems, health plans and physicians. His skills are in the areas of marketing, customer service, strategic planning and product management.

Mr. Bolin has worked with large regional integrated networks that include health plans, nationwide diversified health care providers, a big-five consulting firm, and large multi-location, multi-specialty physician groups. He has an MBA in marketing from Kellogg Graduate School of Management at Northwestern University and a Master of Arts degree in Dispute Resolution from Southern Methodist University.

Mr. Bolin’s current responsibilities with the Health Plan Alliance include membership relationships and engagement, understanding members’ strategic priorities, identifying trends to include in Alliance programing, new member recruitment, and support of key peer groups. He is the project lead for the Alliance’s programs on ICD-10, exchanges and other health care reform topics.

Brandon Fryar

Brandon Fryar

Brandon Fryar serves as President of Presbyterian Health Plan, a for-profit subsidiary of Presbyterian Healthcare Services based in Albuquerque, New Mexico. Presbyterian Healthcare Services is a private, not-for-profit organization recognized as one of the top integrated health systems nationally.

Mr. Fryar joined Presbyterian Health Plan as Vice President and Chief Financial Officer in February 2014 and has been in his current role since June 2016. Presbyterian Health Plan is the largest locally owned health plan in New Mexico, providing healthcare coverage to more than 607,000 members statewide. The health plan serves members in commercial, Medicare and managed Medicaid plans throughout New Mexico.

Prior to joining Presbyterian, Mr. Fryar was a partner at Moss Adams LLP, where he led the healthcare industry practice for the Southwest.

Mr. Fryar also serves on the boards of several other organizations, including the Alliance for Community Health Plans, the New Mexico Health Insurance Exchange, the Health Plan Alliance, and the New Mexico Coalition for Healthcare Value.

Mr. Fryar is a Certified Public Accountant and member of the American Institute of Certified Public Accountants. He earned his bachelor’s degree in Accounting from New Mexico State University.

William Robinson, Jr.

William Robinson, Jr.

William Robinson, Jr. recently completed a forty-five year career as an employee benefit professional. His last position was Area Senior Vice President at Gallagher Benefit Services, the employee benefit subsidiary of Arthur J. Gallagher and Company, an international insurance and risk management firm.

During his tenure, Mr. Robinson served as managing or co-managing employee benefit consultant to many large, national public sector employers and plan sponsors. In New Mexico, he provided consulting services to the State of New Mexico Risk Management Division, New Mexico Public Schools Insurance Authority, New Mexico Retiree Health Care Authority and Albuquerque Public Schools, as well as the University of New Mexico, University of New Mexico Hospital, and other cities and counties. As a result, he a strong understanding of health care delivery and funding from the large public employer benefits perspective.

Mr. Robinson resides in suburban Denver, Colorado and has served on numerous non-profit boards. Mr. Robinson has a B.A. (with honors) from the University of California, Riverside and an MBA (with distinction) from the Anderson School at University of California, Los Angeles. He attained the Fellow of the Life Management Institute (FLMI) and Registered Health Underwriter (RHU) professional designations.

Darcie Robran-Marquez

Darcie Robran-Marquez , MD, MBA

Dr. Robran-Marquez started with Presbyterian in 2006, and currently serves as the Executive Medical Director, Enterprise Population Health, for Presbyterian Healthcare Services. In this role her accomplishments include developing and leading multiple key cost containment and quality improvement initiatives across the delivery system, medical group and health plan.

At Presbyterian Dr. Robran-Marquez is responsible for PHS systemwide oversite of Medicare Risk Adjustment operations and strategy. In addition, she has led initiatives related to improving quality outcomes for patients with chronic disease, behavioral health comorbidities, or social determinant of health needs.

Prior to joining the Presbyterian Population Health Department, Dr. Robran-Marquez held the position of Vice President – Medical Affairs and Chief Medical Officer for Molina Healthcare of New Mexico as well as Medical Director of the Primary and Urgent Care Service Line for Presbyterian Healthcare Services.

Dr. Robran-Marquez has participated in a variety of professional societies including the American College of Physician Executives, Premier’s Accountable Care Collaboration, American Academy of Family Physicians, Aligning Forces for Quality, Quality New Mexico Board of Examiners and Greater Albuquerque Medical Association, and is a past President of the New Mexico Alliance for School Based Health Centers Board of Directors. Additionally, she received a Women of Influence Award from Albuquerque Business First.

Dr. Robran-Marquez earned her Doctor of Medicine from the University of New Mexico School of Medicine, her MBA in Healthcare management from Regis University, BS in Microbiology and BA in Psychology both from New Mexico State University. She is licensed to practice in the state of New Mexico and continues to see patients.

Doug Smith

Doug Smith

Doug Smith has served as Executive Vice President for Presbyterian Medical Services in Santa Fe, New Mexico since 2000; he first joined the organization in 1995. In his current role, Mr. Smith provides operational oversight of the organization’s more than 100 programs statewide, including approximately 50 Federally Qualified Health Centers (FQHC) Community Health Centers which provide medical, dental and behavioral health services, as well as homecare and hospice programs, Head Start/Early Head Start, residential treatment programs and other community-based collaborative projects.

Mr. Smith has been involved with many community and professional organizations, and currently serves on the Board of Directors of Leadership New Mexico. He is a member of the Southwest Primary Care Association, National Association of Community Health Centers, American College Healthcare Executives, and the New Mexico Primary Care Association, Legislative Committee.

Mr. Smith received a Bachelor’s of Business Administration degree in Finance from New Mexico State University and is a graduate of the 2004 Leadership New Mexico Core Program.

Helen Wertheim

Helen Wertheim

Helen Wertheim graduated in 1984 with a bachelor’s of arts degree from the University of Arizona and began her career in the financial services industry in Phoenix, Arizona. In 1988, she moved back to Albuquerque and served as President and CEO of Charter Insurance Services, which was nationally recognized for performing in the top quartile of same size agencies for operational efficiency and financial management, successfully selling the business in 2009. Her specialties include financial management, operational efficiency, and community and social relationship building.

Ms. Wertheim has been very active in community affairs serving on a number of boards including the United Way of Central New Mexico, the Greater Albuquerque Chamber of Commerce, the YWCA of Central New Mexico, and the International Women's Forum New Mexico. She was a founding member of the United Way's Women In Philanthropy Council, and a Governor's appointee to the New Mexico Commission on the Status of Women. She is a graduate of the Leadership Albuquerque Class of 2000.